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How To Successfully Outsource Your Content Writing To A Virtual Assistant

The world of content marketing is changing. Competition for creating brand awareness and driving traffic through content is stiffer than before. Unlike in the past, when companies relied on a few writers and editors to produce content for their campaigns, brands now require a team of experienced writers and editors to compete favourably in the digital space.

But hiring an in-house team of writers and editors is out of reach for most brands, given the hefty cost that comes with it. Luckily, virtual assistants have come in to salvage the situation for such brands.

Virtual assistants do everything from writing blog posts to creating videos. Therefore, they’re a great resource for companies that need help with content marketing but lack the budget to hire full-time employees.

If you need a virtual assistant to help you with content writing tasks, this article has discussed how to successfully outsource your content writing to a virtual assistant.

6 Tips On How To Outsource Your Content Writing To A Virtual Assistant

Content marketing is an effective way to attract new customers and increase sales. However, it can be difficult for small business owners who don’t have time or expertise in this area.

Outsourcing content creation can allow you to acquire skilled writers who produce quality content that engages your target audience while you focus on other aspects of your business. With the right resources (and some preparation), outsourcing your content writing to a virtual assistant can be easy. Here are six tips for getting started:

1.      Define your goals for outsourcing

Before you can start outsourcing your content writing, you must know what your goals are for doing so. There are several reasons why people choose to outsource their blog posts and articles:

  • To save time and energy – If you don’t have the time or energy to write content on your own, then hiring a VA is a great way to get this done!
  • To improve quality – If you want better quality pieces of content written by someone with experience in their field, outsourcing is an excellent choice!
  • To save money – When it comes to creating content, hiring someone else to do the work is always cheaper than doing it yourself. It frees up more of your budget so you can focus on other aspects of running your business instead!

 

2.      Choose the right virtual assistant

Your VA should have strong communication skills in English and be able to write clearly and concisely using proper grammar. What to look for in a virtual assistant:

  • Find someone who has experience in the area you are outsourcing. For example, if you run a pet-sitting business and need content written about dog care and training, look for a virtual assistant with experience in that field.
  • Get someone who has a positive attitude. You want someone motivated and who is passionate about the job. If your VA is always complaining about their job and how much they hate it, it will be hard to get any work done because all you’ll hear is negativity when working together!
  • Look for someone reliable and punctual—and all-around reliable! This is important because the reason for hiring someone else to do your work is so that YOU can focus on other aspects of your business that requires your direct input instead of concentrating on writing content all day long, every day by yourself (which would obviously lead to burn out pretty quickly). So an ideal VA should always be available to work on your content needs at the right time.

3.      Identify which tasks you can outsource

Now that you fully understand what a virtual assistant can do for you, it’s time to take a closer look at the tasks best suited for outsourcing. Some of these include;

  • Anything that requires high-level technical expertise: This includes things like coding websites, writing code, and building databases from scratch.
  • Content creation in niche areas: If your business deals with highly technical or niche subjects (like scientific research), consider hiring a professional writer specializing in this area. Hiring the right content creator will allow them to create quality content without spending time learning about your industry or subject matter first-hand.

4.      Create a clear and effective task list

Before you hire a virtual assistant, it is important to know exactly what you want your VA to do. If you’re not clear about your expectations, VAs may not be able to accomplish the task as you may desire. So create a list of tasks your VA should handle to make things easy for both of you.

If you struggle with communicating clearly about your expectations, here’s how you can avoid issues with outsourcing your content writing:

  • Make sure that outsourcing is actually the right choice for your business or project. You shouldn’t outsource unless it makes sense for your business or project and its goals. If outsourcing doesn’t meet those criteria, find another way to complete the task.
  • Get a good understanding of the skills needed for this job—and whether those skills are something only people with many years of experience in their field possess (for example, graphic design) versus ones that newer workers could also learn quickly (like copywriting). If there are any particularly complex parts of this job that require extensive training time before starting work on them (e.g., designing graphics), then consider hiring someone who already has experience doing such work instead.

5.      Give detailed instructions

The key to making sure you get what you want is giving detailed instructions. This will help your VA understand exactly what you’re looking for with your content, so they can craft a high-quality piece of writing that fits the requirements of their job.

Here are some tips on how to do this:

  • Give examples of what you want to see. It’s always good practice to show an example when possible because it makes things easier for both parties involved in the conversation (you and the VA). If there’s no example available, then provide a detailed description of what needs to be done or even link them directly from a source they can reference.
  • Use checklists when necessary so nothing is forgotten during the process—or even throughout the entire project! For example, if your VA is working on rewriting an existing article for SEO purposes, including a checklist in its instructions that covers all aspects of improving its SEO score. This can be keyword density percentage above 20%, meta tags filled out correctly as instructed by Google guidelines (and other factors), etcetera. This way, there’s no confusion about which tasks need to be completed first before moving on to others later. Every step along the way should be clear-cut to help keep both sides focused on getting things done quickly without losing sight of how important each step is towards achieving the overall goal(s) set forth from the outset.

6.      Manage your expectations

The first few articles produced by any writer will likely need some editing or revision before they’re ready for publication — even if they were written with care and expertise by a professional writer who knows how to write well.

This is normal, so don’t expect flawless work from your new employee immediately. Give them time to learn about your company and its products or services. Even better, allow your VA time to develop their skills as required by your job description and budget constraints.

Are You Looking to Outsource Content Writing Tasks To A Virtual Assistant?

If you’re looking to outsource virtual assistants for your content writing, Clyde Offices, based in the UK, is an excellent place to start. We’ve been doing this for years, and we have a team of writers who have honed their skills in the art of creating compelling content for all types of businesses.

We understand that outsourcing can be daunting—especially when it comes to getting the right person for the job. That’s why we take the time to get to know our clients and write custom proposals tailored specifically for them.

We also ensure that everyone who works on your project has been thoroughly vetted and has come through our rigorous training program before they even begin working on your site. We want you to feel like you’re working directly with our team, even though they aren’t sitting next to you in the office daily.

Conclusion

Now that you’ve read through our guide to outsourcing your content writing, you should now know how to find the right virtual assistant and get them up to speed. Call Clyde today to get a virtual assistant ideal for your business.



IdrzyIdrzy
19:43 15 Feb 24
Very fast service , address sent via email immediately after purchase. Attentive staff and customer service
Tom GairTom Gair
09:39 09 Feb 24
Found these guys, easy to follow online instructions. Quick to set up. Very fast response times to welcome us on board. Not yet used their services, but I'm sure they will be great!
Jordan SmithJordan Smith
13:49 01 Feb 24
Mark MunroMark Munro
14:50 29 Jan 24
Quick and easy to set up, very competitively priced with good support and friendly follow-ups.
Team NeonTeam Neon
09:40 26 Jan 24
Great service!
Michelle LydenMichelle Lyden
16:59 25 Jan 24
Clyde Offices provided us with a consistent and really good service for almost 4 years. Gerry was always at the end of the phone to help us with our queries. I would recommend Clyde Offices if you are looking to add value to your office needs, i.e. outsources answering service etc.
David HeriotDavid Heriot
11:08 11 Jan 24
Super easy to set up, very competitively priced and friendly follow-ups.
Gillian's WalksGillian's Walks
14:01 30 Dec 23
Quick and easy to set up. Great to have an option like this locally.
SamSam
12:41 07 Dec 23
I was looking for a mailbox provider as I am studying and I live abroad. I found Clyde Offices and they were very helpful in answering my questions. Very reasonably priced and would allow me to receive a few parcels. I highly recommend them and I will be using them for many years. The staff were very attentive and friendly.
Julie MurphyJulie Murphy
15:16 06 Nov 23
This is a great idea if you have your own business but would like an address in the city centre on top of, or instead of your own address or other location.Allows you to advertise as being based in the city centre.Anytime I had to contact the offices the staff were great and very helpful. I didn't need to contact them much at all because the process is so easy and straightforward.
Charles RidleyCharles Ridley
08:55 20 Oct 23
Really easy to get set up and competitively priced service.
William KimmetWilliam Kimmet
23:25 19 Oct 23
Very good and very cheap rental
Jon ChristieJon Christie
11:25 10 Oct 23
Can't fault the service; long may it continue. A good choice for most I would think
Stacy MairStacy Mair
09:56 10 Oct 23
Clyde Offices were very helpful and informative when setting up an account with them, they provide the full service at competitive prices and no additional fees.
j caldwellj caldwell
16:47 21 Aug 23
Setting up my virtual business address with Clyde Offices was so quick and easy to set up in minutes. They also were in email contact to make sure everything was ok and if I needed any other services from them just to make contact with them. I couldn't be happier with the service I received. Thank you
Levati LearningLevati Learning
14:13 21 Aug 23
Very good experience working with the team at Clyde Offices. They have been helping us out for over 5 years now and couldn't survive without them.
Joanna “C.”Joanna “C.”
16:12 14 Sep 22
A vastly superior service from Clyde Offices than any of the corporate virtual offices I have used in the past. A fab team, very efficient and friendly, always very helpful. I would recommend them one hundred percent. Great Central Glasgow location if you ever need to visit.
Audrey JenkinsAudrey Jenkins
04:00 03 Jul 22
I hired a mailing address through Clyde Offices for two months and the service was hugely helpful during that time. I rented some camping equipment for my hiking trip and could only find it for mail delivery; because I flew in from the USA, I needed an address in Glasgow and it so happens their office is very near the train station so this plan worked out perfectly as I set out Monday morning for my trip via train. In addition to easy communications and set up, the service worked with me on my order so that delivery time and pick up were arranged and I had no issues arriving and picking up as planned despite an awkward delay between delivery and pick up. My box was also large, which was certainly an inconvenience for them to hold for a week, but they understood my situation. I recommend Clyde Offices if you are seeking a mailing address in Glasgow.
Kathleen RobertsonKathleen Robertson
09:33 21 Mar 22
I have found Clyde Office to be 100% committed to all work that they carry out for people. Very helpful polite and trustworthy.
Ralph FlemingRalph Fleming
14:44 20 Mar 22
Alan and the team have been a real find for me. They do my reports and deal with all my mail for me. They automatically scan my mail over to me so that I can pick it up on the go, I could not recommend them enough for a small business like me. It's true what they say if you don't have an admin person then you are the admin person!
Austin PowellAustin Powell
17:56 19 Mar 22
Clyde Offices provide me with an incredible service that is invaluable. They help me manage my business. I use for call answering, mailing address and also they help with some of my admin via the virtual assistant service. 5 stars for sure.
Hunter StellaHunter Stella
18:45 16 Mar 22
Sign up was straightforward, and got a virtual mailing address confirmed within minutes. Would recommend.
Glasgow ClinicGlasgow Clinic
11:57 16 Mar 22
Amazing service for a new startup. Understands my business needs and always happy to offer solutions. Professional staff at the end of the phone every time.
hondo madhohondo madho
15:19 14 Mar 22
The staff are professional and timeous in their communication to customers.They give you confidence to work anywhere in the world and they handle your administration in a fantastic way.....keep it up...
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